Buffalo Games Chuckle & Roar Ultimate Water Beads Activity Kits Recall
Serious Ingestion, Choking and Obstruction Hazards; sold Exclusively at Target.
CPSC recall #23286 · announced Sep 14, 2023 · verified Jul 30, 2026


How to identify the recalled product
| Product | Chuckle & Roar Ultimate Water Beads Activity Kits |
| Units recalled | About 52,000 |
The recall
This recall involves the Chuckle & Roar Ultimate Water Beads Activity Kit. On the front of the purple container, the label states Ultimate Water Beads Activity Kit. It includes: 2 ounces of "jumbo" water beads and 6 ounces of "regular" water beads. Along with a clear container and lid, there are five small toy fish, a scissor scoop, tweezers, a scoop with a handle, 10 activity cards and instructions. The activity kit was sold in a purple box with UPC Number 079346627035 on the back.
Reported incidents
Buffalo Games received one report of a 10-month-old child's death from swallowing the recalled water beads in July 2023 in Wisconsin. Buffalo Games also received a report that a 9-month-old child was seriously injured in November 2022 in Maine from swallowing the water beads which caused an intestinal obstruction requiring surgery to remove them.
What consumers should do now
Stop using the recalled product immediately. Contact the company for the announced remedy. Do not resell or donate recalled products — it is illegal under federal law.
Buffalo Games toll-free at 800-637-0732 from 9 a.m. to 4:30 p.m. ET Monday through Friday, email at [email protected], or online at https://chuckleandroar.com/recall or www.chuckleandroar.com and click on "Recall Information" at the top of the landing page.
Source: U.S. Consumer Product Safety Commission. Official notice title: “Buffalo Games Recalls Chuckle & Roar Ultimate Water Beads Activity Kits Due to Serious Ingestion, Choking and Obstruction Hazards; One Infant Death Reported; Sold Exclusively at Target”. Read the official CPSC notice